The Pinhas Sapir Center
for Development
Tel Aviv University


The Eitan Berglas
School of Economics
Tel Aviv University


The 11th Workshop on Media Economics

Hosted by

Eitan Berglas School of Economics and the Recanati School of Business

Tel Aviv University

Tel Aviv, 9-10 October, 2013

Programme

Wednesday 9 October


09.15 – 09.30

Welcoming remarks


Session 1: Advertising in Media Markets
Chair: Neil Gandal (Berglas School of Economics, Tel Aviv University)
09.30 – 10.15 Platform Contents
Regis Renault (Universite de Paris Dauphine)
Discussant: Nadav Levy (IDC Herzliya)


10.15 – 11.00 See-saws, Swings, and Roundabouts in Media Markets
*Simon Anderson (University of Virginia and CEPR)
Martin Peitz (University of Mannheim and CEPR)

Discussant:

 Michele Polo (Bocconi University)
 
11.00 – 11.30 		 
Coffee Break
 


  Session 2:   Content and Diversity in the Media
  Chair: Itai Ater (Recanati School of Business, Tel Aviv University)
  11.30 – 12.15   Agenda Setting and Contests Among News Providers
  Zsolt Katona (Haas School of Business at UC Berkeley)
  Jonathan Knee (Columbia Business School)
  *Miklos Sarvary (Columbia Business School)
  Discussant:   Sivan Frenkel (Center for the Study of Rationality, The Hebrew University of Jerusalem)


  12.15 – 13.00   The Selective Reporting of Factual Content by Commercial Media
  Yi Zhu (Marshall School of Business University of Southern California)
 *Anthony Dukes (Marshall School of Business University of Southern California)
  Discussant:   Matthew Ellman (Institut d’Anàlisi Econòmica CSIC, and Barcelona GSE)


 
13.00 – 14.30 		 
Lunch
 
Session 3: Competition in Media Markets
Chair: Yossi Spiegel (Recanati School of Business, Tel Aviv University)
14.30 – 15.15 Turning the Page on Business Formats for Digital Platforms: Does Apple's Agency Model Soften Competition?
Øystein Foros (Norwegian School of Economics)
*Hans Jarle Kind (Norwegian School of Economics and CESifo)
Greg Shaffer (University of Rochester and University of East Anglia)
Discussant:  Yossi Spiegel (Recanati School of Business, Tel Aviv University, CEPR and ZEW)
 


15.15 – 16.00 Competition in the News Industry - Fighting Aggregators with  Versions and Links  
*Joan Calzada (Universitat de Barcelona)
Guillem Ordonez (Universitat de Barcelona)
Discussant: Yaron Yehezkel (Recanati School of Business, Tel Aviv University)


 
16.00 – 16.30
  		 
Coffee Break
 
Session 4: Social Media
Chair: Simon Anderson (University of Virginia and CEPR)
16.30 – 17.15 Spillovers in Networks of User Generated Content
Michael Kummer (ZEW, Mannheim)
Discussant: Neil Gandal (Berglas School of Economics, Tel Aviv University)


17.15 – 18.00

 Social Media and Protest Participation - Evidence from Russia
Rubem Enikolopov (Institute for advanced studies and New Economic School, Moscow)
Aleksey Makar’in (Higher School of Economics, Moscow)
*Maria Petrova (New Economic School, Moscow and Princeton University)
Leonid Polishchuk (Higher School of Economics, Moscow)

Discussant: Dotan Persitz (Recanati School of Business, Tel Aviv University)


20.00 Dinner


Thursday 10 October  


Session 5: News Aggregators
Chair: Chaim Fershtman (Berglas School of Economics, Tel Aviv University)
09.30 – 10.15 Local News Online: Aggregators, Geo-Targeting and the Market for Local News
*Lisa George (Hunter College and the Graduate Center, CUNY)
Christiaan Hogendorn (Wesleyan University)
Discussant: Daniel Levy (Bar-Ilan University)  


10.15 – 11.00 Attention Allocation in Information-Rich Environments: The Case of News Aggregators
*Mihai Calin (ETH Zurich)
Chris Dellarocas (Boston University)
Elia Palme (ETH Zurich)
Juliana Sutanto (ETH Zurich)
Discussant: David Zvilichovsky (Recanati School of Business, Tel Aviv University)


 
11.00 – 11.30 		 
Coffee Break
 
Session 6A: Platforms and Two-sided Markets
Chair: David Zvilichovsky (Recanati School of Business, Tel Aviv University)
11.30 – 12.15 Price Competition in Two - Sided Markets with Heterogeneous Consumers and Network Effects
Lapo Filistrucchi (CentER, TILEC, Tilburg University and University of Florence)
*Tobias Klein (CentER, TILEC, Tilburg University) 
 
Discussant: Stefan Behringer (Universitat Heidleberg)


12.15 – 13.00 Dynamic Network Competition
*Hanna Halaburda (The Bank of Canada)
Bruno Jullien (Toulouse School of Economics)
Yaron Yehezkel (Recanati School of Business, Tel Aviv University)
Discussant:  Sagit Bar-Gill (Berglas School of Rconomics, Tel Aviv University)


  Session 6B:   Cable TV and Movies
  Chair: Dotan Persitz (Recanati School of Business, Tel Aviv University)
  11.30 – 12.15 Basic Cable Network Segmentation Toward Minorities and Other Niche Audiences in the U.S.: an Empirical Study
 Haizhen Lin (Department of Business Economics and Public Policy, Kelley School of Business, Indiana University)
Sung Wook Ji  (Department of Telecommunication, Information Studies and Media, Michigan    State University)
*David Waterman (Department. Of Telecommunications, Indiana University)
 

  Discussant:   David Genesove (Hebrew University)


  12.15 – 13.00   Piracy and Movie Revenues: Evidence from Megaupload - A Tale of the Long Tail 
  Christian Peukert (LMU Munich, Institute for Strategy, Technology and Organization)
  *Jörg Claussen (Copenhagen Business School)
  Tobias Kretschmer (ifo Institute for Economic Research at the University of Munich)
  Discussant:   Itai Ater (Recanati School of Business, Tel Aviv University)
 
13.00 – 14.00 		 
Lunch
 
Session 7:   Search Engines
Chair: David Genesove (Hebrew University)
14.00 – 14.45 Integration and Search Engine Bias
*Alexandre De Cornière (University of Oxford)
Greg Taylor  (University of Oxford)
 
Discussant: Chaim Fershtman (Berglas School of Economics, Tel Aviv University) 


14.45 – 15.30 In Google We Trust?
Roberto Burguet (Institut d’Anàlisi Econòmica CSIC, and Barcelona GSE)
Ramon Caminal (Institut d’Anàlisi Econòmica CSIC, and Barcelona GSE)
*Matthew Ellman (Institut d’Anàlisi Econòmica CSIC, and Barcelona GSE)
 
Discussant: Ran Spiegler (Berglas School of Economics, Tel Aviv University, and UCL)


 
15.30 – 16.00 		 
Coffee Break
 
Session 8:  
Online Search
Chair: Lisa George (Hunter College and the Graduate Center, CUNY)
 
16.00– 16.45 The Market for Keywords
Kfir Eliaz (Berglas School of Economics, Tel Aviv University and University of Michigan)
*Rani Spiegler (Berglas School of Economics, Tel Aviv University and UCL)
 
Discussant: Emilio Calvano (Igier - Bocconi University)



  16:45-17:30
   Market Forces, Owner Preferences and Newspaper Ideology

  *Chiang Chun-Fang (National Taiwan University)
  Long-Yu Chiou (National Taiwan University)
  David Jinkins (Pennsylvanaia State University)

 Alma Cohen (Berglas School of Economics, Tel Aviv University)


  17.30 – 17.45   Break


  Keynote:
 

17.45 – 18.45 Cinematic Explosion:Movies, Gatekeepers, and Product Discovery in the Digital Era
 Joel Waldfogel (Carlson School of Management, University of Minnesota)
 
 
19.00 		 
End of the Conference
 

Friday 11 October

Day Trip to  Jerusalem
 
* Indicates the presenter
 
Speakers have 30 minutes to present and discussants 10 minutes, leaving 5 minutes for general discussion

All sessions are in the Berglas School of Economics, Room 010 (Ofer Hall), save for Sessions 2B and 6B which will be in room 011 in the same building
 
Organisers:
 
Simon Anderson (University of Virginia and CEPR)
Neil Gandal (Berglas School of Economics, Tel Aviv University and CEPR)
Lisa George (Hunter College)
Yossi Spiegel (Recanati School of Business, Tel Aviv University, CEPR, and ZEW)
Yaron Yehezkel (Recanati School of Business, Tel Aviv University)